SUPPLIER RELATIONSHIP MANAGEMENT AND SUPPLY CHAIN SUSTAINABILITY IN THE FMCG INDUSTRY
DOI:
https://doi.org/10.64415/jgpmc.v4i1.93Keywords:
Supplier Relationship Management, Supply Chain Sustainability, Supplier Collaboration, Information Sharing, Supplier Development, FMCG IndustryAbstract
This study examined the effect of Supplier Relationship Management (SRM) on supply chain sustainability in Nigeria’s Fast-Moving Consumer Goods (FMCG) industry. Specifically, it assessed the effects of supplier collaboration, information sharing, trust, commitment, and supplier development on economic, environmental, and social sustainability. A quantitative, cross-sectional survey design was adopted, and data were obtained from 376 FMCG employees using a structured questionnaire. Structural Equation Modeling (SEM) was employed to analyse the data. The measurement model demonstrated satisfactory reliability and validity, while the structural model showed excellent overall fit. Findings revealed that supplier collaboration, information sharing, and supplier development had no significant effects on the three dimensions of supply chain sustainability. Trust and commitment had a significant but negative effect on economic sustainability (β = −0.128, p = .032), while its effects on environmental and social sustainability were insignificant. The study concludes that SRM practices do not automatically translate into sustainability outcomes and recommends formal sustainability governance, enhanced information quality, commercial discipline, and sustainability-focused supplier development.
Keywords: Supplier Relationship Management, Supply Chain Sustainability, Supplier Collaboration, Information Sharing, Supplier Development, FMCG Industry.
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